Cindy Cooperman has spent the last 20 years working with brand owners, designers, premedia partners, packaging converters and ink companies in the packaging value chain. She brings together companies, people and ideas to guide the relevant players in the packaging industry to adopt new technologies in practical and profitable ways.
Cooperman joined X-Rite in 2012 from the Eastman Kodak Company, previously Creo Products, where she facilitated the digital transformation of many prepress, premedia and packaging converter operations related to digital artwork production and digital imaging. She is a graduate of Ryerson University with a Bachelor of Technology in Graphic Communications Management.
Monday, 2:00 p.m. – 2:50 p.m.
Digital Strategies for Brand Print Quality Programs
Packaging and printing supply chains were put to the test in 2020 as the world responded to the high demand for essential products amid a global pandemic. Those CPG and packaging printers already enabled with digital workflows and processes benefited from increased business agility and rose to the challenge. In this session, learn what worked for these printers during this challenging time, explore practical strategies for implementing digital color and reporting for brand print quality programs, and gain insights from the data to drive action and results.