Daryl started his career in printing and packaging. He worked for a litho print shop as a college intern,then went to work for Promo Edge, specializing in narrow web and printed packaging. After a few years, he was hired on as General Manager at Custom Label, learning the business while earning his MBA.
With his print background and experience working with several Fortune 500 clients, Daryl realized that creativity + technical expertise = clients’ brands recognized instantly. That’s why he started i4Color in 2010.
Daryl and his staff convert clients’ big ideas into packaging that’s visual, interesting, and inspiring by focusing on the right imagery, applying the right colors, printing on the right media, and using the right marketing. As a business owner and entrepreneur, Daryl remains hands-on, applying his broad skills across projects. He’s at his best when converting the client’s vision into finished, packaged goods that show up on the web, in print, or on the shelf.
Tuesday, 10:30 a.m. – 11:15 a.m. Building a Brand Loyal Brand
Creating long-term partnerships with big brands requires a mix of great communication, exceptional customer service, and the ability to insert business directly into a client’s workflow. Using this mix, the i4Color brand has built loyalty with their elite brand clientele. In this session, Join Daryl Eifler as he shares perspectives and insights on how he’s made i4Color the go-to image creation and premedia resource for some of the world’s most recognized brands.